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We are an Innovation, Strategic Marketing and Communication Consultancy. We work in multi-disciplinary teams to achieve a comprehensive view of each problem. We focus 100% on your client to find exceptional solutions for your company, product or service.

We are a multi-disciplinary team of:

Market researchers, Psychologists, Anthropologists

IT

Business

Marketing, Digital Marketing and Communication

Graphic Design, Industrial Design, Architecture,
and Interior Design

Founder

More than 20 years of experience in Brand Building and B2C and B2B Communication (Unilever, Dove, Rexona, Pond`s, Duke Energy). MBA (Mannheim Business School, Nº1 Business School in Germany).

Specialist in Marketing, Innovation and Design Thinking (MIT, USA).

Digital Marketing and Digital Transformation (ITBA, UCEMA)

Marketing Communication and Institutional Communication (U. Austral and UB).

Bachelor of Administration (UBA). Serial entrepreneur of online startups. Passionate about finding new ideas, solutions and making projects come true.

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01.

Exploration & Diagnosis

02.

Business

Strategy

03.

Digital

Transformation

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04.

Start Up

From Scratch

05.

Innovation &
Design Thinking

06.

Branding &

Communication

01

Exploration &
Diagnosis

Trend Analysis. User Experience Research, Observation and Consumer Research.

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Macro and Micro Trends
User & Consumer Research
User experience- Digital Lab
Insights
Brand Audit

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02

Business
Strategy

We carry out an exhaustive analysis. We find white spaces and opportunities and put together a strategy to make your business grow.

Consumer-centric business strategy
Segmentation
Portfolio Strategy
Growth Strategy
Brand Architecture

03

Digital Transformation

We analyze the market, strategic position, and internal resources to transform your product or service to digital.

Business Strategy
Existing product re-invention
Services re-design. Consumer Journey Map
Innovation Platform Development
E- Platform & App Development

HOW WE WORK

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We dialogue and observe customers to discover their latent needs and desires.

We work in teams to discover how to create value.

We diagram the consumer journey.

We design solution concepts and prototypes.

We develop new products, services, e-platforms/apps.

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04

Start Up
From Scratch

We help you create your business from scratch.

Concept Generation
Business Strategy
Branding
Consumer Journey Map
E- Platform y App Development
Digital marketing

05

Innovation
Design Thinking

We work in multi-disciplinary teams applying the Design Thinking methodology, focused on the client and user.

We imagine and create product/service solutions through various creativity and innovation techniques. We organize innovation workshops with your team.

Development of new products/services and experiences
Concept Generation
Business Strategy
Innovation Roadmap
E- Platform & App Development
Innovation and Creativity Workshops

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HOW WE WORK

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We dialogue and observe customers to discover their latent needs and desires.

We work in teams to discover how to create value.

We diagram the consumer journey.

We design solution concepts and prototypes.

We develop new products, services, e-platforms/apps.

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06

Branding &
Communication

We create differentiating communication concepts and platforms based on consumer insights.

Brand positioning / USP / Brand Purpose
Communication Concepts and
Platforms
Branding and Visual Identity
Content avenues
Communication Strategy
Strategy and 360º Media planning
Digital Marketing Strategy

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Work
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We took part in projects for these brands:

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Send us a message and we will get in touch.

Thank you for your message!

Wadi Labs  I  © 2022 All Rights Reserved

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